RGT Bike Services
RGT Bike Services
RGT Bike Services
CLIENT
Bicycle maintenance and parts
INDUSTRY
Website Design
WHAT WE DID
About the project
When Kris from RGT Bikes came to us, he wasn’t just looking for a website—he wanted to share his lifelong love for bikes with his local community. For Kris, working on bikes isn’t just a job; it’s a way of life packed with stories, adventures, and an unwavering passion for two wheels.
Enter Branding Sisters. As bike enthusiasts ourselves, we were all in—focused on creating a user experience that’s approachable, authentic, and built on the same passion for cycling that drives Kris every day.
The Approach
RGT Bikes is powered by a deep-rooted love for cycling and a mission to make every rider’s experience better. Kris isn’t just about “turning wrenches”—he brings hands-on expertise, specialized training, and a genuine passion for helping riders get the most out of every ride. It’s this blend of skill and heart that truly sets RGT Bikes apart.
The challenge? Build a website and user experience that didn’t just highlight Kris’s technical know-how but captured the spirit of his approach—helping riders go longer, feel stronger, and continue to ride their bikes.
How we did it
Strategic sessions
A bike shop visit
Purpose and vision alignment
Mood boards
Branding system
Type and color design
Website design
Web copy design
SEO
Art Direction
