itsme
itsme
Itsme
CLIENT
AI Technology
INDUSTRY
Branding Design, Digital Strategy
WHAT WE DID
About the Project
When the founders of itsme came to us, they weren’t just looking for a logo and color palette—they wanted to bring their vision to life. At its core, itsme is about celebrating what makes us human: our unique ways of communicating, working, and thriving. Their mission? Use technology for good—to help people connect on a deeper level and unlock their strengths.
We rolled up our sleeves and got to work, crafting a logo and brand identity that reflects both the cutting-edge tech behind itsme and its purpose of helping people reach their full potential.
The Approach
itsme’s mission is to help people tap into their unique qualities and connect with their teams in a way that truly resonates. The founders are driven by a simple yet powerful goal: to unlock growth, strengthen relationships, and drive results—with a distinctly human approach.
The challenge? Create a brand that seamlessly blends AI with the deeply human side of individual personality traits. It had to feel innovative yet personal, tech-forward yet human.
How we did it
Strategic workshop
Mood board
Competitive Analysis
Logo design
Branding system
Type and color design
Testimonial
“Branding Sister's nailed it with our logo and branding. We receive so compliments - I'm incredibly proud to send out our marketing materials and invite people to our site. The talent at that shop is unparalleled.”
Lauren Vosbein,
Co-Founder of itsme